Summer visitors decide on their phones
When the lake crowd is in town, a lot of your customers are first-timers. They’re renting a cottage for the week, visiting relatives, or tying up the boat for the afternoon. They don’t know your name yet. What they know is how to search “food near me.”
The restaurants that show up with a menu, photos, and hours that are actually current get those visits. The ones hiding behind a Facebook page from three summers ago often don’t.
Festival week is your Super Bowl
The Mermaid Festival brings big crowds to town. That’s a great chance to win new customers, and a bad time for anyone to be confused about when you’re open. A website makes it easy to post:
- Special hours for festival week or holiday weekends.
- A short festival menu, if you run one.
- Carry-out info for people headed back to the lake.
- Where to park, and whether you can walk over from the festival.
Ready for the slow season too
After Labor Day, things quiet down and many places change their hours. Your website should say so, so the locals who keep you going all winter always know when to come in. Tell me when things change, and I’ll update it. Restaurants in my hometown deal with the same swings, so I know them well. Here’s how I help Syracuse restaurants with seasonal hours.
I’m local to Kosciusko County and I’ll meet you in person. The first step is a free mock-up of your homepage, so you can see it before you decide anything.